EDUCATION & EXPERIENCE REQUIREMENTS

• ­6+ years of marketing experience, preferably in a B2B or professional services environment
• ­Healthcare experience is preferred but not required
• ­Strong knowledge of various marketing and analytics tools including HubSpot, Google Analytics, Google AdWords, Salesforce, WordPress, Tableau, Microsoft Office
• ­Working knowledge of SEO and the tactics used to improve performance
• ­Specific experience in copywriting with portfolio examples
• ­Strong knowledge of design principles and interest in graphic design
• ­Skilled in writing and editing content with a strong attention to detail
• ­Strong prioritization, organization and project management skills with a willingness to take initiative, challenge the status quo and enhance existing strategies without prompt
• ­Comfortable working in a highly autonomous environment
• ­Experience a creating a brand and/or relaunching an existing brand
• ­Bachelor’s degree in advertising, marketing, communications or related field