
President
ROLE & RESPONSIBILITES
- Maximizing value of Co-Products
- Expanding Brand Recognition and Image
- Planning and overseeing new commercial market initiatives
- Researching organizations and individuals to find new opportunities (industrial, road de-icing, animal nutrition and health, etc.)
- Following trade tariffs, macro-markets, and freight trends
- Increasing value of current customers while attracting new ones
- Attending conferences, meetings, and industry events… some travel required
- Developing strategic plans and pricing for each viable prospect as part of the overall strategic marketing plan.